Revised: 4/03/2026

This Wildflower Brand Ambassador Program Agreement & Scope of Work (“Agreement”) outlines the terms, expectations and responsibilities for participation in the Wildflower Brand Ambassador Program (“Program”). By participating, you agree to the terms below.

PART 1: PROGRAM TERMS

1. Independent Relationship

Brand Ambassadors participate as independent individuals and not as employees, partners or agents of Wildflower. Nothing in this Agreement creates an employment, joint venture or contractor-employer relationship beyond participation in the Program.

2. Participation & Termination

  • Participation in the Program is voluntary.
  • Either party may terminate participation at any time, with or without cause.
  • Wildflower reserves the right to remove any Brand Ambassador who does not meet expectations or is not aligned with brand standards.

3. Content Responsibility & Representation

Brand Ambassadors agree to:

  • Represent Wildflower in a positive, respectful and accurate manner.
  • Avoid false, misleading, or unsubstantiated claims.
  • Share content that reflects their genuine experience.

Wildflower may request edits or removal of any content that does not align with brand standards.

4. Disclosure & Compliance

Brand Ambassadors are responsible for complying with all applicable laws and advertising guidelines, including FTC disclosure requirements.

When applicable, Brand Ambassadors must clearly disclose their relationship with Wildflower (e.g., #ad, #partner, or similar disclosures).

5. Content Ownership & Usage

  • Brand Ambassadors retain ownership of their original content.
  • By participating, Brand Ambassadors grant Wildflower a non-exclusive, royalty-free, worldwide license to use, repost, edit and distribute Program-related content across marketing channels, including:
    • Social media (organic and paid)
    • Website
    • Email marketing
    • Promotional materials

Wildflower may edit or adapt content as needed and will provide credit when reasonably possible.

6. Indemnification

Brand Ambassadors agree to indemnify and hold harmless Wildflower, its employees and affiliates from any claims, damages or liabilities arising from:

  • Content created or shared by the Brand Ambassador
  • Violation of this Agreement
  • Violation of applicable laws or third-party rights

7. Program Modifications

Wildflower reserves the right to modify, pause or discontinue the Program or this Agreement at any time. Continued participation constitutes acceptance of any updates.

8. Governing Law

This Agreement is governed by the laws of the State of Arizona.

PART 2: SCOPE OF WORK

Program Overview

The Wildflower Brand Ambassador Program is intended for a group of creators who have the opportunity to bring together a community of guests who love Wildflower and want to share it with their friends, family and followers. Brand Ambassadors help spread the word about Wildflower in an authentic way and enjoy exclusive perks.

The Program operates in three (3) month cycles. Participation is by application and acceptance only, at Wildflower’s sole discretion.

Program Terms

  • Brand Ambassadors are expected to meet monthly content requirements.
  • Continued participation is based on performance and brand alignment.
  • Wildflower reserves the right to accept or remove any applicant or participant at any time.

Brand Ambassador Participation & Responsibilities

  • Brand Ambassadors are expected to create and share one (1) to two (2) original content pieces per month (Reels, TikToks or static posts).
  • Content should be posted within the same month as the program benefits are received. Additional timelines may apply for campaigns, promotions, or seasonal initiatives.
  • Tag @wildflowerbread in all relevant content & include a location tag (specific store or city) when applicable.
  • Follow provided brand guidelines and campaign direction when applicable.

Content Expectations

Content should:

  • Be high quality, original and align with Wildflower’s brand voice and values.
  • Maintain a family friendly, positive tone.
  • Reflect the Brand Ambassador’s real experience.

Content should not:

  • Include false or misleading statements that negatively represent Wildflower, its team members or guests.
  • Appear offensive, inappropriate, or inconsistent with brand values.

Wildflower reserves the right to request edits or removal of content that does not meet these standards.

Compensation & Perks

  • A monthly Wildflower $50 credit to use toward food and beverage.
  • Wildflower merchandise and branded items.
  • Opportunities to be featured on Wildflower social channels.
  • Early access to seasonal menu items and limited-time offerings.

All perks are provided at Wildflower’s discretion, are non-transferable and have no cash value.

Eligibility Requirements

Participants must:

  • Be at least eighteen (18) years of age.
  • Be located in Arizona.
  • Have a public and active social media account.
  • Have a minimum of 1,000 combined followers.